Curriculum vitae

Tom Petty — Designer.
hello@anothertompetty.com
07966 545 292
@tp

Education

BA (Hons) Art and Design
First Class Honours
University of Brighton
2008 – 2011

FdA Graphic Communication
Distinction
University of Brighton
2008 – 2010

Experience

Freelance / Personal (2008 – Present)
I work with a number of startups and large agencies, creating usable and intuitive products and services. I take a holistic approach that encompasses product development, user experience and user interface design. I founded and launched Cleaver + Bark as well as designing the iPad app Mapply.

Wolff Olins London (January – March 2012)
Freelance UI designer working as a consultant for a major FTSE 100 client. I was asked in to help define an innovative new brand's place in the digital world. This ranged from intial conceptual thinking, running client workshops, and creating web and mobile designs, to building master digital guidelines, and advising external agencies.

echoecho Inc. (July 2011 – January 2012)
Lead designer at startup backed by Google Ventures and PROfounders Capital. I led the roll out across multiple smartphone platforms, including as a Microsoft WP7 launch partner. I initiated a complete re-design of the app — which now has over 300,000 uers — working with existing brand assets. Duties included user research, wireframing, prototyping, and UI & UX design across 5 mobile platforms.

LBi London (July 2011)
Placement at the world's largest digital agency. I undertook live creative and digital work for some of the biggest brands in the world.

Harrison & Co. Creative, Brighton (Aug 2010)
Internship working on live briefs for the rspca, Visit Brighton and Trinity Laban. My work was presented to clients, receiving positive feedback.

Coley Porter Bell, London (Jan 2010)
Internship at multi-national agency. I was involved in creative work for clients including Unilever, Nestle and Ogilvy. Other responsibilities included creation of market research presentations, identities and promotional material for fund raising events.

Skills

I have a lot of experience with Adobe Creative Suite and have skills in — and a good understanding of — HTML and CSS. I have experience with JQuery and am used to collaborating with developers on projects.

I like to take a holistic approach to design — seeing something through from an idea to a finished product. I take immense satisfaction in the creation of ideas, products and experiences.

I have a deep understanding of grid systems, typographic theory and the principals of UX and UI design.

Personal

As well as a love for functional design, I have a background in music and sailing. I have toured with international artists as a band member and had CDs released in Europe and Japan. I was previously a sailing and powerboat instructor, competing at a national level.